VIEWA

VIEWA – Augmented Reality Mobile App for Bauer Media
As part of Bauer Media’s innovation in print media, I concepted, designed, and produced in-app landing hubs for VIEWA, a mobile AR platform that extended the experience of traditional print ads. The app enabled readers to scan magazine pages and unlock interactive AR content—bringing static visuals to life or guiding users to rich digital destinations through seamlessly designed mini-pages. My role spanned UX design, art direction, and hands-on build, creating intuitive mobile journeys that bridged the gap between print and digital, enhancing both engagement and brand storytelling.