IMAX

Worked with the experiential team at AGM on ideation and mockups for IMAX, including a promo campaign in South Korea (and potentially more APAC regions) for Deadpool vs. Wolverine. It was a deep dive into local insights and finding unexpected, left-field ways to make some noise. As for Joker: Folie à Deux (AU), we leaned into the chaos and psychology of the character to crack ideas that felt like algebra and a fever dream had a baby.